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Kwale aims at nurturing its local sports talents

MP Feisal Bader has announced a transformative initiative aimed at nurturing sports at grassroots level.

From Left: President SS ASSAD football club Richard Onsongo, Msambweni MP Feisal Bader and Kwale County CEC Tourism and Trade Micheal Mutua during the launch of Club's new board. Photo/Mishi Gongo

Msambweni Member of Parliament (MP) Feisal Bader has announced a transformative initiative aimed at nurturing local sports talent by ending the practice of importing players from outside the region for county teams.

The move, Mr Bader asserts, will bolster the development of homegrown athletes and footballers, and provide opportunities for the youth to showcase their skills.

"We want to stop the habit of importing talents from other regions to play in our county teams," Mr Bader stated during the launch of the SS ASSAD football club's new board over the weekend.

The MP said the practice does not help in nurturing local talents.

"We are starting with the Msambweni Constituency, where teams will strictly recruit players from within," he said.

The MP highlighted that the primary objective of these new leagues is to scout and develop local talent from the grassroots level.

"Our goal is to empower local talents. By focusing on our own, we are not only improving the quality of our teams but also investing in our community," he said.

Despite the enthusiasm for local talent, the teams face financial challenges. Bader noted that the local team, has no sponsorship.

Adding that it received support from Base Titanium, the company had to stop supporting the team as it plans to exit the country.

"For the past two seasons, Base Titanium has been instrumental in supporting our team. However, with their departure, we are left searching for alternative funding," Bader explained.

The MP emphasised that beyond education and health care, investing in sports is a crucial priority.

"Sports offer a valuable avenue for youth engagement and development. We are committed to using sports to sensitize youth against drug abuse and to encourage enrollment in Technical and Vocational Education and Training (TVET) institutions," he said.

In addition to football, Kwale County is also promoting basketball to cater to different interests.

Bader announced an upcoming football tournament with significant prize money--Sh600,000 for the winner, Sh400,000 for the second place, Sh200,000 for the third, and Sh100,000 for the fourth place.

"We want incentives for participation and reward talent," he noted.

The President of SS ASSAD Richard Onsongo said it is a local team set to compete in the national league from September 7, 2024.

He expressed gratitude for the county's support.

"We are excited to launch our team and grateful for the Sh2 million worth of balls and kits provided by the county. Despite a challenging previous season, we have implemented various measures, including better facilities and improved motivation for players, ensuring a strong performance this year," Mr Onsongo said. 

He also revealed that the team has signed 30 new members and established clear contracts outlining salaries and benefits.

"With a new board and expertise, we are confident in our success. We are encouraging locals to support the team and create a sense of community pride," said CEC Tourism and Trade Michael Mutua. "

Addressing the broader community needs, Mr Mutua emphasised the importance of providing alternative sports options.

"Basketball serves as an alternative for those who may not be soccer enthusiasts. Our town's growth and diversity necessitate such offerings," he said.

Looking ahead, Msambweni plans to host regional tournaments under the banner "Hooks for Harmony," with aspirations to expand the competition to the international stage next season.

Additionally, the region has set up emergency vehicles and first aid support in collaboration with the Red Cross to ensure timely medical attention for injured players.

"We are committed to the health and safety of our athletes. Proper first aid can make a significant difference in recovery and overall player well-being," Mr Mutua concluded. 

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